With the rise of "ingredient-focused consumers" and the continuous upgrading of consumers' requirements for the texture and efficacy of skin care and hair care products, mild, efficient and superior-texture moisturizing raw materials have become the core competitiveness of the daily chemical and personal care industry. Hydroxyethyl Urea Powder, with its moisturizing efficiency far exceeding that of traditional moisturizers, refreshing and non-greasy use experience, and wide adaptability, has broken the dilemma that traditional moisturizing raw materials "cannot balance moisturizing effect and texture". It has quickly become a preferred raw material in the fields of beauty skin care, personal care, daily chemical cleaning and other fields, empowering brand products and bringing consumers a more comfortable and efficient new moisturizing care experience.
Hydroxyethyl Urea Powder is a non-ionic moisturizer synthesized by hydroxyethylation modification based on urea, with the chemical name (2-Hydroxyethyl)urea, CAS number 2078-71-9, molecular formula C₃H₈N₂O₂ and molecular weight 104.1. It is a safe, mild and biodegradable green raw material, fully complying with the global environmental protection trend and natural consumption demand. Its preparation process follows the principle of precise synthesis and low-temperature purification, using advanced chemical reaction and purification technology to remove impurities and harmful components, ensuring that the product purity can reach more than 98%. The finished product is white or off-white crystalline powder, odorless, tasteless and non-irritating, with excellent water solubility and insoluble in oil. It can maintain good stability in a wide range of pH values (6.5-7.5) and temperature ranges, and can be easily adapted to various forms such as skin care products, hair care products, bath products, sunscreen products, cosmetics and daily chemical cleaning products. It has extremely high compatibility with various raw materials such as surfactants, plant extracts and antioxidants, without stratification, caking or efficacy conflicts. Moreover, it does not require complex addition processes and can be directly added to the water phase for use, which greatly reduces the brand's formula cost and production difficulty. As a high-purity powdery raw material, it is easy to store and transport, and can remain stable for a long time when sealed and stored in a cool and dark place. The packaging is mostly 1kg/bag and 25kg/barrel, adapting to the production needs of different scales. At the same time, its safety has been verified by multiple tests, with heavy metal content ≤ 0.002%, loss on drying ≤ 1%, no irritation to the skin and eyes, suitable for all skin types, including sensitive skin and infants' delicate skin, with an extremely wide range of application scenarios.
The core value of Hydroxyethyl Urea Powder lies in the three major advantages of efficient moisturizing, gentle repair and texture optimization. Its moisturizing efficiency is far higher than that of traditional moisturizers such as glycerin and propylene glycol. At 36 degrees Celsius and 85% relative humidity, it can absorb 82% of its own weight in water, while glycerin can only absorb 34% of its own weight. It can quickly penetrate into the skin's stratum corneum, increase skin hydration, effectively lock in moisture and reduce water loss. Even in an extremely low humidity environment of 6%, it can form a liquid crystal phase with the skin's stratum corneum to prevent the stratum corneum from transforming into a solid crystal phase, thereby keeping the skin soft and moisturized. Long-term use can significantly improve skin dryness, roughness, flaking, tightness and other problems, fill fine lines, enhance skin elasticity, and make the skin present a delicate and translucent healthy state. Compared with traditional moisturizers, its biggest advantage is its refreshing and non-greasy texture. After application, it is non-sticky and non-greasy, which can significantly optimize the product texture, reduce the amount of ingredients such as silicones in the formula, and improve the product use comfort. Moreover, the skin absorption speed is twice as fast as that of glycerin, and it will not remain shiny on the skin surface, bringing a light and moisturizing use experience. At the same time, it has a mild repair effect, which can assist in repairing damaged skin barriers, relieve skin sensitivity, redness and other discomfort caused by external stimuli, and provide gentle nourishment for the skin. When added to hair care products, it can enhance the moisture absorption and softness of hair strands, improve hair dryness, split ends and frizzy problems, and make hair strands smooth and shiny. In addition, it also has a certain auxiliary optimization effect. In daily chemical cleaning products, it can soften water quality, reduce the precipitation caused by the combination of surfactants and calcium and magnesium ions in hard water, improve cleaning effect, and reduce the irritation of products to the skin; in the textile field, it can be used as a finishing agent to endow fabrics with soft hand feel and good moisture absorption, and improve wearing comfort, truly realizing multi-purpose use, balancing efficacy and practicality. Its biodegradable characteristics will not pollute the environment after use, conforming to the green and environmental protection development trend of the industry.
At present, relying on its core advantages of efficient moisturizing, mild safety and superior texture, Hydroxyethyl Urea Powder has been widely used in many fields such as high-end beauty, mass daily chemicals, infant care and pet care, and has become the core moisturizing raw material for various products such as face creams, lotions, serums, masks, shampoos, conditioners, body washes and sunscreen products, and is highly recognized by domestic and foreign brands and consumers. According to market data, the global hydroxyethyl urea market size will grow from 260 million US dollars in 2025 to 573.4 million US dollars in 2035, with a compound annual growth rate of 8.2%, showing great market growth potential. As consumers' requirements for the texture and safety of moisturizing products continue to rise, and the application technology of raw materials continues to innovate, the application scenarios of Hydroxyethyl Urea Powder are constantly expanding, extending from personal care to industrial, agricultural and other fields, and its potential in organic compound preparation, plant growth regulation and other aspects is gradually being explored. In the future, relying on more advanced synthesis and purification technologies, Hydroxyethyl Urea Powder will further optimize its purity and performance, launch more targeted formula solutions, continuously lead the upgrading of moisturizing raw materials towards high efficiency, mildness and multi-functionality, build differentiated core competitiveness for brands, bring consumers a more high-quality and comfortable all-round moisturizing care experience, and help the high-quality development of the daily chemical and personal care industry.
Hydroxyethyl Urea Powder are now available for purchase at Xi’an Biof -Technology Co., Ltd. For more information , visit https://www.biofingredients.com.
XI'AN BIOF BIO-TECHNOLOGY CO.,LTD
Email: Tom@xabiof.com
Tel/WhatsApp: +86-15091533695
Website: https://www.biofingredients.com
Post time: Apr-16-2026
